My First Banned Campaign
Copy was written by Sydrick Salazar. This campaign was an in-house campaign for GMA employees to avail the Gold’s Gym promo. We sided on the witty and machismo idea that didn’t go well for some conservative employees. These poster set was displayed for 2 days before being pulled out by the management. After all the said and done it felt good to have a banned campaign under your belt. Such an interesting conversation over drinks.